ANCHOR21 Branding
- Where Strategy
Meets Creativity
At Anchor21 Branding, we don’t just build brands—we create experiences. Every business has a story, and we’re here to craft yours in a way that resonates, inspires, and drives success.
Branding is more than a logo or a tagline. It’s the heart of your business, the essence of your identity, and the bridge that connects you with your audience. We combine strategy, design, and storytelling to make brands unforgettable.





Anchor 21 Branding: Our Journey & Legacy
Shortly after its founding, Jackie Cotter joined the company in 2018, bringing additional expertise and energy to the growing business. As demand for high-quality branded apparel and promotional products increased, Anchor 21 Branding expanded its team, and in 2020, Neil Shah came on board to further strengthen the company’s capabilities.
Since its inception, Anchor 21 Branding has remained dedicated to providing personalized service, high-quality products, and creative branding solutions. The team takes pride in working closely with businesses and organizations to help bring their visions to life through custom embroidery, screen printing, and promotional merchandise.

What We Do
At Anchor 21 Branding, we offer a wide range of customizable products to help businesses showcase their brand.
Our offerings include:
Branded Apparel – Hoodies, crewnecks, t-shirts, hats, team uniforms, and more.
Branded Drinkware – Water bottles, mugs, pint glasses, wine glasses, and other custom drinkware.
Promotional Items – Bags, stickers, pens, keychains, golf balls—essentially anything a company wants to put its name on.
Signage & Displays – Banners, signs, tents, and other marketing materials for events and promotions.
Conference Giveaways – Custom-branded items perfect for trade shows, corporate events, and client gifts.
Meet the Anchor 21
Branding Crew!
Chris Cheney
Jackie Cotter
Neil Shah
Shane Neil
Alex Swallow
We love what we do, and we love doing it in Petaluma!
Stop by and say hi — we’d love to help bring your brand to life!
Ready to Get Started? Here’s How to Reach Us!
We make it easy to bring your branding ideas to life!
Here’s how you can get in touch with us
Visit us in person
Stop by our retail store at 421 N. Petaluma Blvd anytime between 10 AM – 4 PM, Monday–Friday to check out samples and chat with our team.